Developing a connection with your customer is an easy recipe for success. However, with all this talk about brand loyalty dying out, what’s an entrepreneur to do? In a world dominated by social media, it’s easy to overlook the basics, including point of sale email capture. According to Salesforce, over 90% of consumers use email…
As the news cycle fills with cases of consumer fraud, compromised data, and “getting hacked,” your reputation as a secure merchant is on the line. Given the barrage of consumer fraud cases being front and center in the minds of your customers, it’s important to know a few best practices when it comes to point…
There’s no escaping it: Nowadays, technology is everywhere. From smartphones to tablets to wifi-compatible fridges, it seems like every product on the market has been infused with some kind of technology. Naturally, for an entrepreneur, deciding which tech is (and isn’t) helpful to you can be a little overwhelming. To save yourself a headache –…
Technology is rapidly taking hold in every aspect of our daily lives. As the technical expectations of consumers grow by leaps and bounds, small business owners are feeling the pressure to stay current on tech trends. Regardless of if you are operating a small retail boutique or a fast-paced eatery, your customer’s service tastes are…
Across the country, small businesses are essential to making their local communities attractive to residents and visitors. Very often, from large metropolises to small-town America, you will find small business owners from all walks of life and industries working to develop a sense of community pride. While it may seem like larger corporations have community…
Our team at talech is as diverse as they come. Spanning the globe from Palo Alto, CA to Kaunus, Lithuania, our employees have a wide variety of backgrounds and interests. We are musicians, knitters, and basketball players. We’ve worked as waiters at chain restaurants and in tech support. But despite our differences, we all have one…
You have been there. Needing to make a return, you walk up to the sales counter with your item only to discover that you forgot your receipt. The issue is escalated through a series of managers and supervisors, finally ending with you exiting with nothing but a coupon for store credit and a rushed apology.…
With all the headlines proclaiming the decline of customer loyalty, gaining repeat business has become harder than ever. As retail competitiveness continues to grow, more businesses are struggling to set themselves apart. Given how online shopping, as well as hyper-competitive big-box retailers, have cut deep into the profit margins of smaller retail shops, earning customer…